The session focused on how technology along with region specific supply chain strategies can be used to serve the underserved tier 2&3 towns and cities. The last mile connectivity along with faster turnaround time has turned these cities to be the major growth engine for both e-commerce and non e-commerce companies.
Case 1 : Reducing turnaround time by less half and increasing serviceable pin codes for a major e-commerce company in North East India leading to 4x growth.
Case 2: Using alternate channels to serve areas with less than viable load factor to operate on a dedicated operations network
Case 3 : Solving for the COD challenge in remote areas